No news is good news - Crit

From this crit I found my message was clear enough for people to understand the message, although some did find it particularly difficult to read, but some liked this quality. My image poster, some felt, needed to just have one focal point rather than three, as I used three images. The relevance to christianity seemed to be an issue as there wasn't really any relevant symbols, and the one i used (Tree in shape of cross) wasn't clear enough and hadn't been designed well enough for people to understand. So I really needed to address these issues raised. I'm going to experiment with the word 'decline' in relevance to christianity.

Design Principles - alphabet soup

Referring to the typeface you have designed answer the following:


Which personality traits did you choose to respond to and apply the typeface?

Although we had to choose 5 adjectives, I focused on three as I thought it would communicate better. The 3 words I chose were: Bold, Adventurous and Restricted.


What are the reasons behind the decisions you have made for the typeface?

I looked in deptha the definitions of each adjective. Constructed defined the contruct of two different materials - so in relation to type, I thought of using two very different approaches to style in font. One was very bold (relating to my other adjective) modern, and simple. My other approach was very detailed and floral like. The word restrcited I really liked working with, I decided to restrict my alphabet to using just 10 shapes in its entirety to create coonsistancy throughout my designs. Although a challange, the love the fact my Typeface has a logic behind it.

In what ways are the results effective?

Aesthetically, I feel my typeface looks appealing and the combination of two very different contrasting styles work so well together, the simplicity of the shape highlights and compliments the detail used within the outlining.

Crit - Issues and Actions!

Issues Raised:

• Doesn't read to well
• Certain Letters don't look like capitals
• Letters H and I are to simular
• Badge - not legible
• Logic - to curls - Why are they placed where they are?

Action to be taken:

• To experiment with lowercase
• Apply logic to curls - place where serifs would be?
• Re-work H, M and N
• Logistics - Find another font with serifs, use as guidline to where curls should be placed.
• Write a series of words with typeface rather than just one

Crit - Creating typeface in relation to partners personality

Issues raised:

Working with what she likes rather than her personaility.

Action to be taken: To combine already created designs, making an overall design which shows elements of her personality. To think back to my chosen adjectives for her.

Design principles - Problem analysis - rational

Brief:

To design a typeface - a full alphabet including glyphs that represents the personality of your partner.

Who needs to know?

The partner who we are designing the typeface for in response to.

What do they need to know?

To be able to identify personality traits, depicting them from my typeface design, which reflect my partner.

Why do they need to know?

Because its your partner your designing for.

What will they respond to?

A clear visual typeface, that is legible and reflects and communicates their personality.

What research is required?

Primary:
Talking with partner to produce questionaires.

Secondary:
Looking at existing typographies