Monday, 25 March 2013

Founded Placement - Day #1





Live Brief - Identity for Independent Learning 

Concept:

The Founder, Ian Gilbert, when giving conferences, motivational student sessions or parents evenings promoted 8 way thinking. A octagon shaped info graphic had been creating to show the 8 categories. The shapes I've created aim to promote the thinking process and the way many of our thoughts interlink, and bounce off each other. Taking an 8th from the octagon, this shape has been cut from the letter form to represent it further, and to also fit to the octagon shape.









A different an minimal approach creating icons from the letter 'i' to create people, situations and other visual elements to go across all of their brand - such things as way finding, seminars, team work, parents evening etc.



Monday, 18 February 2013

PPD - New Business Card 2013

I'm really happy with the outcome of my new business cards, I feel they reflect who I am so much better. I'm not to keen on the print quality, and being someone whos work is so influenced by printing and finishing processes, that my business cards need to reflect this. I intend on getting them either letterpressed, screen printed or embossed for the End of year show.




Friday, 18 January 2013

Networking - Unit - studio visit

So last week I decided to quickly send Unit studio an email which is based in Leeds to see if I could simply pay a visit one time soon:

Email sent:


Hello to all at Unit,


My name is Stephanie Lawson, I'm currently undertaking my 3rd year of BA (hons) Graphic design at Leeds College of Art.

I've been following your website and works for a few years now, and have found it very influential to my own practise; 
Your 'Situation Leeds, Wheres the muck?' project I found quite amazing, due to the way you've identified a useless space in an everyday environment, and with a strong concept and idea, have made it something creatives can make their own. It really reflects Leeds as a growing creative city and community, something I want to play part of.
It has since made me a lot more aware of the purpose of design, and the way I, as a designer, can have an impact.

I would really like the opportunity to visit your studio, to see how you work. I understand it a busy environment and would value your time greatly

I look forward to hearing from you soon,


Stephanie Lawson

Just a few days later I was really happy to gain a response, Si, contacted me saying a studio visit would be fine, and to arrange a time to come in. I've suggested next friday, but also asked if it would be possible to bring my Portfolio along for a bit of feedback. He got back to me confirming the date, we have yet to confirm a time.
I intend on making sure I thoroughly go through their website just to remind myself of their work as I want to be able to talk to them as much about their practise as my own. I'm really hoping it will lead to some kind of placement, as Its a studio I'm really fond of, and its super local.

Thursday, 17 January 2013

Networking - Response from Glad

I sent Glad, a studio I had a placement at an email recently just to retain contact, see how the studio was getting on, and to comment on their great new website. 

Daves response:



While I was on placement, after looking over my portfolio, Glad realised I was illustration driven and work given to me focused on such skills, but I think he was aware I wadn't too confident with Branding. So knowing this, I've sent him a response asking if he potentially could suggest any studios which would benefit me talking to, in relation to retail. Fingers crosses I can gain some more contacts.


Website update

Just recently I managed to get my own URL working via Cargo: stephanielawson.co.uk, which I'm super happy with. It means hopefully people will find me easier. With my new identity design, I decided to push this across my website too, creating a banner and creating my own typeface to be used within the contact and about sections. I even managed to do a bit of coding regarding font and colour which is new for me! I'm very happy with the final outcome, I have made my website consistent with portfolio and business card design:

Font - Quicksand regular
Colour - White and 00C6CA (turquoise) 

Business card:


About page:


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