Saturday, 26 March 2011

COMMUNICATION IS A VIRUS - Working as a group

Overall as a group I felt we worked really quite well. Being individual in some of our approaches to designing, I did feel would become an issue, but we came together in the end in our styles. Time management was essential for this project, we were forever arranging times to meet up and talk about what we were doing next, and going away with 'to do' lists!


Going out of your way was something always being considered in approaching our work. Me and Kirsty decided to attend a drop in print session in our day off for 6 hours! But it definitely paid off, our final products were very different and varied in medium due to the freedom of print making. 

WHAT IS A LINE

Written by myself


Brief:
Exploring lines in accordance to nature, and the way in which lines within tree's are used to determine age.


Considerations:
What medium I want to work in, wether it be digital, or simple line drawings. What size am I working to?


Target Audience:
Depends on how I approach my tone of voice.


Tone of voice:
Playful or serious in factual Information


Background:
The science behind lines and makings within tree trunks, and how they define age.


Mandatory requirements:
Completed on time, visual investigation and research.


Deliverables:
Notes book / Sketchbooks
Visual Work






Written by Ben

Brief:
One can predict the age of tree's through lines. Explore this visually.

Considerations:
Hand crafted / Stitched method or a digital outcome should be considered.

Target Audience:
Maybe children learning about tree's?

Tone of voice:
Playful

Background:
Lines can be found in everything. Nature is an aspect of the world where lines are everywhere. In nature lines, it can be very informative, e.g trees, lines, show age.

Mandatory requirements:
Completed on time and to the best of you potential.
Visual investigation and research.

Deliverables:
Note / book / sketchbook
Visual work; photography?




This exercise really helped me to determine what approach I wanted to take. I decided Ben's idea of creating an educational children book was wonderful and achieve able. I thought using lines drawings of the life process of a tree, with short statements would be a a good idea, as it would be aesthetically pleasing to a child's eye, as well as providing an educational element.





Action Plan:

Action: 

Week 1: Research where and how lines contribute to nature. The science behind accurately ageing a tree. Start drawing.

Deadline : 29 / 03 / 11

Week 2 : Research life cycle of a tree. Start visually documenting the life of a tree.

Deadline: 03 / 04 / 11

Week 3:

Consider an appropriate medium, Experiment with sewing, drawing, and digital work. Mock up pages.

Dealine: 10 / 04 / 11

Week 4: Get going. Start producing final outcome.

Deadline: 10 / 04 / 11

Week 5: Final / print final outcome

Deadline : 24 / 04 / 11




This exercise really helped me to understand how to go about doing things, to plan my time and make the brief achievable. I could follow this plan very easily, and as it's broken down, it means I can really concentrate on the action at hand.

COMMUNICATION IS A VIRUS - Final Feedback - Presentation

This is feedback we recieved on our presentation from group 7, aswell as from Jo and Amber

These are the questions the group had to consider while giving us feedback:
Was the concept clearly defined?
Was the context clearly defined?
Was the method of delivery clearly defined?
What methods were used to gather information?
What methods were used to evaluate information?
What methods were used to distribute information?
How was the problem resolved?
How could the problem be resolved more effectively?
Was the problem delivered in the correct context?
Did the problem communicate with an audience?

 - Liked the concept, think it is strong
- Might be better to challenge people rather than be too nice to them and guide them
- Fear motivates more than positivity, so could include facts and figures
- Posters are aesthetically nice but there isn't much depth and meaning
- More of a 'kick up the butt approach' could work
- Liked the posters but don't think they are motivating
- Would be worth creating other products that are more relevant to students
- It would be good to test the products now that you have actually produced them and to see whether they work
- The posters seem a bit girly so a different approach would be better for males
- Posters worked for Kirsty, she did think they were motivating
- Liked the logo, thought 'help yourself' was a clever title, could make more use of this logo
- Some of the type styles didn't relate to motivation
- The different skills of group members is useful
- How would you give the products out? Have you tested it? Does it work?

Saturday, 19 March 2011

COMMUNICATION IS A VIRUS - crit take 2

A few issues raised:
Need to think about where would people come into contact with out designs?
Continuity in designs - scale? Text? Colour? Context - a question / statement
How do you get people to actually do these things?
What would trigger them? - Guilt? Humbling approach?
What next? If they want to do what we have motivated them to do so? - provide further information
Commercial? To attach to places in context -
Student halls, super market?
Respond to peoples answers
Look at self help books
Look at Antony Burrell
Think benefits - trigger people to be motivated?
Make you think a different way
If people wanted to do it, they would. How do you make people feel like they have energy and time.

We decided to have a group meeting after the crit to discuss the issues raised. We agreed that we each need to change our designs to some things which were mentioned, continuity being a main factor. From this we decided that communication was lacking between us and that it needed to sorted. We need to discuss our designs together more rather than individually.

Sunday, 13 March 2011

COMMUNICATION IS A VIRUS - The pitch

After looking at our 3 boards

- Need to think of a way of keeping it original - new way of looking / advertising
- Challenge to actually get people to interact with the concept
- The idea of 'doing it yourself'
- Try not to be 'in your face' like most charity donation workers
- Look at free cycle
- Advertise the simplicity and ease of giving your clothes to a charity shop
- Selfish - Idea of feeling good about self
- Giving is for you as well as the needy
- Look at the phschology of feeling good - endorphins
- Look at Leeds volunteer site
- Think time - If you had an hour free, what could you do
- Half hour = Hollyoaks OR a trip to a charity shop
- Reconfigure time in other ways
-Giving blood = episode of Hollyoaks OR queue for cinema
- Target audience - Students
- Student lifestyle - Walking to uni - half hour, do you pass a charity shop?
- Peoples supermarket - Channel 4
- Think TIME!

Saturday, 5 March 2011

DESIGN IS ABOUT DOING - crit

ISSUES RAISED
Is it at 10 x 8 submission guidelines?
How do i go about presenting it? Photography? Person holding it?
Think about stock
Format a4?
For third poster, stick to organs using lungs or brain
Refer to an older idea

ACTION TO BE TAKEN
Re think format shape and size
Refer to previous idea - most effective
Produce 3rd poster
Experiment with stock